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Item Details
Title:
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STORYTELLING ACROSS WORLDS
TRANSMEDIA FOR CREATIVES AND PRODUCERS |
By: |
Tom Dowd, Michael Niederman, Michael Fry |
Format: |
Hardback |
List price:
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£135.00 |
Our price: |
£130.95 |
Discount: |
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You save:
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£4.05 |
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ISBN 10: |
113813564X |
ISBN 13: |
9781138135642 |
Availability: |
Usually dispatched within 1-3 weeks.
Delivery
rates
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Stock: |
Currently 0 available |
Publisher: |
TAYLOR & FRANCIS LTD |
Pub. date: |
4 February, 2016 |
Pages: |
352 |
Synopsis: |
Don't restrict your creative property to one media channel. Make the essential leap to transmedia! From film to television to games and beyond, Storytelling Across Worlds gives you the tools to weave a narrative universe across multiple platforms and meet the insatiable demand of today's audience for its favorite creative property. This, the first primer in the field for both producers and writers, teaches you how to: * Employ film, television, games, novels, comics, and the web to build rich and immersive transmedia narratives * Create writing and production bibles for transmedia property * Monetize your stories across separate media channels * Manage transmedia brands, marketing, and rights * Work effectively with writers and producers in different areas of production * Engage audiences with transmedia storytelling Up-to-date examples of current transmedia and cross-media properties accompany each chapter and highlight this hot but sure-to-be enduring topic in modern media. |
Illustrations: |
6 black & white halftones, 18 black & white line drawings |
Publication: |
UK |
Imprint: |
CRC Press |
Returns: |
Returnable |
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