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Item Details
| Title:
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THE LIVE-STREAMING HANDBOOK
HOW TO CREATE GREAT LIVE VIDEO ON YOUR PHONE, FOR FACEBOOK AND TWITTER |
| By: |
Peter Stewart |
| Format: |
Paperback |
| List price:
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£44.99 |
| Our price: |
£40.49 |
| Discount: |
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| You save:
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£4.50 |
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| ISBN 10: |
1138630055 |
| ISBN 13: |
9781138630055 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
1 December, 2017 |
| Pages: |
248 |
| Synopsis: |
With The Live-Streaming Handbook you will learn how to present live video shows from your phone and stream them straight to Facebook and Twitter. With this book and your favourite social media apps, you will be able to run your own TV-station for your home or work.Peter Stewart, an experienced TV and radio presenter, producer and author, now shares the training he's given to professional broadcasters, with you! From structuring and developing a show, to establishing an effective online persona and getting more people to watch you. The book includes dozens of tried-and-tested formats for your live-video show, alongside case studies highlighting how businesses and professionals are using live-streaming in their brand and marketing strategies.Also included:Practical steps for using popular live-streaming apps, such as Facebook Live and Twitter;nearly 80 colour images of live-streaming events, screenshots and gadgets;a detailed walk-through of how to successfully present and produce your live-streaming show;advice on analysing and exploiting viewer metrics to increase followers;130+ quotes of real-world advice from expert producers of online media content;700+ links to online case studies, articles, research and background reading.With this extensive manual you will gain a competitive edge in the world of online live-streaming. It'll be invaluable to entrepreneurs, professionals and students working in journalism, public relations, marketing, and digital media. |
| Illustrations: |
124 Halftones, color |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
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