 |
|
|
Item Details
| Title:
|
ADDING VALUE (RLE MARKETING)
BRANDS AND MARKETING IN FOOD AND DRINK |
| By: |
Geoffrey G Jones (Editor), Nicholas J. Morgan (Editor) |
| Format: |
Hardback |
| List price:
|
£145.00 |
| Our price: |
£140.65 |
| Discount: |
|
| You save:
|
£4.35 |
|
|
|
|
|
| ISBN 10: |
1138793663 |
| ISBN 13: |
9781138793668 |
| Availability: |
Usually dispatched within 1-3 weeks.
 Delivery
rates
|
| Stock: |
Currently 0 available |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
22 August, 2014 |
| Series: |
Routledge Library Editions: Marketing |
| Pages: |
368 |
| Description: |
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies. |
| Synopsis: |
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies. |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Returnable |
|
|
|
 |
|
|
|
|
|
Little Worried Caterpillar (PB)
Little Green knows she''s about to make a big change - transformingfrom a caterpillar into a beautiful butterfly. Everyone is VERYexcited! But Little Green is VERY worried. What if being a butterflyisn''t as brilliant as everyone says?Join Little Green as she finds her own path ... with just a littlehelp from her friends.
|
|
All the Things We Carry PB
What can you carry?A pebble? A teddy? A bright red balloon? A painting you''ve made?A hope or a dream?This gorgeous, reassuring picture book celebrates all the preciousthings we can carry, from toys and treasures to love and hope. With comforting rhymes and fabulous illustrations, this is a warmhug of a picture book.
|
|
|
|