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Item Details
| Title:
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PRINCIPLES OF MICROECONOMICS
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| By: |
Frank |
| Format: |
Paperback |
| List price:
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£57.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1259254100 |
| ISBN 13: |
9781259254109 |
| Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
| Pub. date: |
16 April, 2015 |
| Edition: |
6th edition |
| Pages: |
464 |
| Description: |
With questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. It presents a coherent short list of core principles in introductory economics and reinforces them by illustrating and applying each in numerous contexts. |
| Synopsis: |
Authors Bob Frank, Ben Bernanke, and introducing Kate Antonovics from the University of California San Diego, present a coherent short list of core principles in introductory economics and reinforce them by illustrating and applying each in numerous contexts. With engaging questions, explanations and exercises, the authors help students relate economic principles to a host of everyday experiences such as going to the ATM or purchasing airline tickets. Throughout this process, the authors encourage students to become "economic naturalists:" people who employ basic economic principles to understand and explain what they observe in the world around them. Principles of Microeconomics, sixth edition, is thoroughly integrated with the adaptive digital tools available in McGraw-Hill's LearnSmart Advantage Suite, proven to increase student engagement and success in the course. |
| Publication: |
US |
| Imprint: |
McGraw Hill Higher Education |
| Returns: |
Returnable |
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