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Item Details
Title:
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STRATEGIC MANAGEMENT OF TECHNOLOGICAL INNOVATION
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By: |
Melissa A. Schilling |
Format: |
Paperback |
List price:
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£126.99 |
We believe that this item is permanently unavailable, and so we cannot source
it.
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ISBN 10: |
1259539067 |
ISBN 13: |
9781259539060 |
Publisher: |
MCGRAW-HILL EDUCATION - EUROPE |
Pub. date: |
5 February, 2016 |
Edition: |
5th Revised edition |
Series: |
Irwin Management |
Pages: |
336 |
Description: |
Analyze. Formulate. Implement. This book approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. |
Synopsis: |
Analyze. Formulate. Implement. Melissa Schilling's Strategic Management of Technological Innovation, 5e approaches the subject of innovation management as a strategic process. It is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. |
US Grade: |
From College Freshman to College Graduate Student |
Publication: |
US |
Imprint: |
McGraw Hill Higher Education |
Returns: |
Returnable |
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Ramadan and Eid al-Fitr
A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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