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Item Details
Title: SUSTAINABLE MARKETING
By: Diane Martin, John Schouten
Format: Paperback

List price: £72.99
Our price: £67.52
Discount:
7.5% off
You save: £5.47
ISBN 10: 1292040890
ISBN 13: 9781292040899
Availability: Usually dispatched within 3-5 days.
 Delivery rates
Stock: Currently 2 available
Publisher: PEARSON EDUCATION LIMITED
Pub. date: 1 November, 2013
Pages: 256
Synopsis: For courses in Sustainable Marketing or as a supplement to marketing courses that include sustainability as a focus. A lasting approach to marketing. As the engine that drives the global economy, marketing leaves an enormous footprint on the environment and society. To help readers make a lasting impression in their marketing efforts, Martin/Schouten provides the concepts behind valuable-and lucrative-sustainable marketing strategies.
Publication: UK
Imprint: Pearson Education Limited
Returns: Returnable
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