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Item Details
| Title:
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EXPLORING PUBLIC RELATIONS
GLOBAL STRATEGIC COMMUNICATION |
| By: |
Ralph Tench, Liz Yeomans |
| Format: |
Paperback |
| List price:
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£46.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1292112182 |
| ISBN 13: |
9781292112183 |
| Publisher: |
PEARSON EDUCATION LIMITED |
| Pub. date: |
11 April, 2017 |
| Edition: |
4th New edition |
| Pages: |
612 |
| Synopsis: |
This text is the definitive academic guide on public relations and one of the only texts on the market to take this particular approach to the field. It offers critical analysis of the subject, blended with theory and real-life application, making use of a number of pedagogical features including case studies, exercises and discussion questions for a unique approach to the subject. |
| Publication: |
UK |
| Imprint: |
Pearson Education Limited |
| Returns: |
Returnable |
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