 |
|
|
Item Details
| Title:
|
SPORT ENTREPRENEURSHIP AND INNOVATION
|
| By: |
Vanessa Ratten (Editor), Joao J. Ferreira (Editor) |
| Format: |
Electronic book text |
| List price:
|
£34.99 |
|
We believe that this item is permanently unavailable, and so we cannot source
it.
|
|
|
|
|
|
| ISBN 10: |
1315393379 |
| ISBN 13: |
9781315393377 |
| Publisher: |
TAYLOR & FRANCIS LTD |
| Pub. date: |
25 November, 2016 |
| Pages: |
270 |
| Synopsis: |
This book features international authors discussing the role of entrepreneurship and innovation in the sports context. It focuses on topics such as the role of entrepreneurial marketing in sport, how technological innovation has changed the way sport is played and viewed, the globalization of sport as a product and service, the new types of sports that have emerged, athlete entrepreneurs and their related business endeavors and how sport influences innovation in other industries.The main themes of the book include: 1) the development of sport entrepreneurship and innovation, 2) entrepreneurship and sport, 3) innovation in sport, 4) internationalization and entrepreneurial behavior in sport, 5) entrepreneurial sport marketing, 6) sport in entrepreneurial universities and 7) the future for sport entrepreneurship and innovation. This interdisciplinary book will appeal to entrepreneurship, innovation and sport management scholars, students and practitioners. |
| Illustrations: |
21 Line drawings, black and white; 23 Tables, black and white; 21 |
| Publication: |
UK |
| Imprint: |
Routledge |
| Returns: |
Non-returnable |
|
|
|
 |
|
|
|
|
Taylor Swift (Little People, Big Dreams)
Inspire kids with the glittering story of pop superstar Taylor Swift! This talented singer-songwriter started as a little country girl with a big dream to become a star.
|
|
|
|
|
|
|