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Item Details
Title: ATTITUDES AND ATTITUDE CHANGE
By: Tobias Vogel, Gerd Bohner, Michaela Wanke
Format: Electronic book text

List price: £29.99


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ISBN 10: 1317715543
ISBN 13: 9781317715542
Publisher: TAYLOR & FRANCIS EBOOKS
Pub. date: 18 March, 2014
Series: Social Psychology: A Modular Course
Pages: 312
Synopsis: Attitudes - cognitive representations of our evaluation of ourselves, other people, things, actions, events, ideas - and attitude change have been a central concern in social psychology since the discipline began. People can - and do - have attitudes on an infinite range of things but what are attitudes, how do we form them and how can they be modified? This book provides the student with a comprehensive and accessible introduction to the basic issues in the psychological study of attitudes. Drawing on research from Europe and the USA it presents up-to-date coverage of the key issues that will be encountered in this area, including attitude formation and change, functions of attitudes, attitude measurement, attitudes as temporary constructs, persuasion processes and prediction of behaviour from attitudes.
Publication: UK
Imprint: Psychology Press Ltd
Returns: Non-returnable
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