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Item Details
Title: MULTINATIONALS IN THEIR COMMUNITIES
A SOCIAL CAPITAL APPROACH TO CORPORATE CITIZENSHIP PROJECTS
Volume: 2007
By: I Jones, M Pollitt, D Bek
Format: Paperback

List price: £90.00


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ISBN 10: 1349361070
ISBN 13: 9781349361076
Publisher: PALGRAVE MACMILLAN
Pub. date: 16 May, 2007
Edition: 2007 ed.
Pages: 373
Description: This book analyzes the effectiveness of multinationals' efforts in community engagement through the use of corporate citizenship projects.
Synopsis: Multinationals can impact significantly on the quality of social relations within their communities, partly through corporate citizenship projects. This book analyzes the nature and effectiveness of these projects, using theoretical and empirical insights of recent literature. It demonstrates how MNCs can build communities in developing countries.
Illustrations: 2 black & white illustrations, biography
Publication: UK
Imprint: Palgrave Macmillan
Returns: Returnable
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