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Item Details
Title:
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GLOBAL STRATEGIES AND LOCAL REALITIES
THE AUTO INDUSTRY IN EMERGING MARKETS |
Volume: |
2000 |
By: |
J Humphrey (Editor), Y Lecler (Editor), M Salerno (Editor) |
Format: |
Paperback |
List price:
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£70.50 |
We currently do not stock this item, please contact the publisher directly for
further information.
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ISBN 10: |
1349422509 |
ISBN 13: |
9781349422500 |
Publisher: |
PALGRAVE MACMILLAN |
Pub. date: |
1 January, 2000 |
Edition: |
2000 ed. |
Pages: |
298 |
Synopsis: |
This book provides up-to-date information on globalisation trends and the transformations taking place in emerging markets. It discusses key themes of relevance to the auto industry, including the environmental impact of the car, adaptation of designs for the needs of emerging markets and the emergence of global mega-suppliers. These issues are placed in the context of more general debates about globalisation and current crises in emerging markets such as Brazil and East Asia. |
Illustrations: |
biography |
Publication: |
UK |
Imprint: |
Palgrave Macmillan |
Returns: |
Returnable |
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