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Item Details
Title: GLOBAL STRATEGIES AND LOCAL REALITIES
THE AUTO INDUSTRY IN EMERGING MARKETS
Volume: 2000
By: J Humphrey (Editor), Y Lecler (Editor), M Salerno (Editor)
Format: Paperback

List price: £70.50


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1349422509
ISBN 13: 9781349422500
Publisher: PALGRAVE MACMILLAN
Pub. date: 1 January, 2000
Edition: 2000 ed.
Pages: 298
Synopsis: This book provides up-to-date information on globalisation trends and the transformations taking place in emerging markets. It discusses key themes of relevance to the auto industry, including the environmental impact of the car, adaptation of designs for the needs of emerging markets and the emergence of global mega-suppliers. These issues are placed in the context of more general debates about globalisation and current crises in emerging markets such as Brazil and East Asia.
Illustrations: biography
Publication: UK
Imprint: Palgrave Macmillan
Returns: Returnable
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