INSPIRING GREEN CONSUMER CHOICES by Michael E. Smith ( 9781398601024 )

Item Details

Title:

INSPIRING GREEN CONSUMER CHOICES
LEVERAGE NEUROSCIENCE TO RESHAPE MARKETPLACE BEHAVIOR

By:

Michael E. Smith

Format:

Hardback

List price:

£97.00

Our price:

£87.30

Discount:

10% off

You save:

£9.70

ISBN 10:

1398601020

ISBN 13:

9781398601024

Availability:

This item will be printed on demand and will usually be dispatched within 10 days.

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Stock:

Currently 0 available

Publisher:

KOGAN PAGE LTD

Pub. date:

3 September, 2021

Pages:

232

Description:

Shape the consumer''s mindset using insights from neuroscience to trigger purchasing behavior that maps to their intention to buy sustainable products and services.

Returns:

Non-returnable

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