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Item Details
Title: STRATEGIES FOR ASIA PACIFIC
BUILDING THE BUSINESS IN ASIA
Volume: 2005
By: Philippe Lasserre, Hellmut Schutte
Format: Paperback

List price: £44.99
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ISBN 10: 1403916950
ISBN 13: 9781403916952
Availability: Publisher out of stock. This item may be subject to delays or cancellation.
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Publisher: PALGRAVE USA
Pub. date: 20 September, 2005
Edition: 3rd Revised edition
Pages: 320
Description: Focuses on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. This book includes coverage of China and India and highlights the central role that East Asia is playing in the world economy. It is useful for managers in Asia and students studying Asian business strategies.
Synopsis: First published in 1995, Strategies for Asia Pacific has established itself as the leading book on strategic analysis related to firms, markets, business cultures and logic in the Asia Pacific region. Recommended by The Economist as one of the five books on Asia that need to be read, this fully revised and updated edition will be essential reading for managers in Asia and companies doing business in Asia as well as students studying Asian business strategies. This new edition includes extended coverage of China and India and highlights the central role that East Asia is now playing in the world economy.
Illustrations: biography
Publication: US
Imprint: Palgrave Macmillan
Returns: Returnable
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