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Item Details
Title: PROPAGANDA & PERSUASION
By: Garth S. Jowett, Victoria J. O'Donnell
Format: Electronic book text

List price: £47.99


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ISBN 10: 141299831X
ISBN 13: 9781412998314
Publisher: SAGE PUBLICATIONS INC EBOOKS
Pub. date: 8 June, 2011
Edition: 5th Revised edition
Pages: 464
Description: The only book of its kind to offer students a comprehensive history of propaganda and the definitions and methods to analyze it. A revised and updated edition of an internationally popular text.
Synopsis: * Differentiates propaganda from persuasion: Succinct definitions of propaganda and persuasion are given, as well as an original model that illustrates both their commonalities and their differences.
Publication: US
Imprint: SAGE Publications Inc
Returns: Non-returnable
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