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Item Details
Title: BREWING IDENTITIES
GLOBALISATION, GUINNESS AND THE PRODUCTION OF IRISHNESS
By: Brenda Murphy
Format: Hardback

List price: £130.55
Our price: £117.50
Discount:
10% off
You save: £13.05
ISBN 10: 1433118890
ISBN 13: 9781433118890
Availability: This item will be printed on demand and will usually be dispatched within 10 days.
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Publisher: PETER LANG PUBLISHING INC
Pub. date: 23 December, 2014
Series: Global Studies in Education 21
Pages: 215
Description: Brewing Identities is unique in that, while it focuses on the (re)production of a specific kind of ethno-national identity - Irishness - it is simultaneously transnational in scope, as the author maps the trails of products, people and symbolic constructs through a globalised world.
Synopsis: While Guinness is a global product, it still contains references to Ireland and it occupies a particular place in imaginings of Irishness. Brewing Identities is unique in that, while it focuses on the (re)production of a specific kind of ethno-national identity - Irishness - it is simultaneously transnational in scope, as the author maps the trails of products, people and symbolic constructs through a globalised world. In pubs from Dublin to London to New York, the reader is taken on a multi-sited ethnography, where stories unfold through observation, interview, and conversation with fellow patrons and pub personnel, while drawing from an ample sampling of discursive and interactional sources from which the author derives her own interpretations and conclusions. Additionally, the book follows the trail of the political economy of Guinness.Brewing Identities produces an engaging and well-grounded mode of inquiry informed not only by multiple sources but by the interdisciplinary field of cultural studies, one that is particularly sensitive and responsive to both the convergences and discontinuities of diverse conditioning factors at work in the generally nebulous and complex sphere of identity production.
Publication: US
Imprint: Peter Lang Publishing Inc
Returns: Returnable
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