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Item Details
Title: THE MAKING OF CONSUMER CULTURE IN MODERN BRITAIN
By: Peter Gurney
Format: Electronic book text

List price: £84.99


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ISBN 10: 1441120173
ISBN 13: 9781441120175
Publisher: CONTINUUM PUBLISHING CORPORATION
Pub. date: 18 May, 2017
Pages: 288
Synopsis: It is commonly accepted that the consumer is now centre stage in modern Britain, rather than the worker or producer. Consumer choice is widely regarded as the major source of self-definition and identity rather than productive activity. Politicians vie with each other to fashion their appeal to `citizen-consumers'. When and how did these profound changes occur? Which historical alternatives were pushed to the margins in the process? In what ways did the everyday consumer practices and forms of consumer organising adopted by both middle and working-class men and women shape the outcomes? This study of the making of consumer culture in Britain since 1800 explores these questions, introduces students to major debates and cuts a distinctive path through this vibrant field. It suggests that the consumer culture that emerged during this period was shaped as much by political relationships as it was by economic and social factors.
Illustrations: 16 bw illus
Publication: US
Imprint: Continuum Publishing Corporation
Returns: Non-returnable
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