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Item Details
Title:
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THE GLOBAL ENVIRONMENT OF BUSINESS
NEW PARADIGMS FOR INTERNATIONAL MANAGEMENT |
By: |
David W. Conklin |
Format: |
Mixed media product |

List price:
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£158.00 |
Our price: |
£142.20 |
Discount: |
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You save:
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£15.80 |
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ISBN 10: |
1452290016 |
ISBN 13: |
9781452290010 |
Availability: |
Usually dispatched within 1-3 weeks.
Delivery
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Stock: |
Currently 0 available |
Publisher: |
SAGE PUBLICATIONS INC |
Pub. date: |
16 January, 2013 |
Pages: |
320 |
Description: |
A truly international perspective that integrates both market and nonmarket analysis concisely. |
Synopsis: |
The Global Environment of Business provides students with a truly international perspective that integrates both market (industry structure) and nonmarket (i.e. political forces) analysis concisely, in a way not found in other texts.The following key issues are emphasized:Industry Structure: Management must strategize to deal with the bargaining strength of customers, suppliers, and competitiors on a country by country basis. Low cost labour and outsourcing are changing the nature of the firm dramatically. Macroeconomic Forces: Management must formulate country strategies in light of each country's income levels and growth rates, foreign exchange rates, inflation rates, interest rates, and unemployment rates.Political Forces: Regulations, financial incentives, tax regimes, investment restrictions, and trade agreements differ widely from country to country.Societal Forces: Ethics, labour, and environmental practices differ from country to country. In addition, specific consumer preferences and demographic trends must play a role in national strategies.Technological Forces: Strategies must correspond to each country's technological infrastructure and the pace and direction of technological change. |
Publication: |
US |
Imprint: |
SAGE Publications Inc |
Returns: |
Returnable |
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