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Item Details
Title: MAGNETIC SERVICE (1 VOLUME SET)
SECRETS FOR CREATING PASSIONATELY DEVOTED CUSTOMERS
By: Bilijack Bell, Chip Bell
Format: Paperback

List price: £16.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1459626230
ISBN 13: 9781459626232
Publisher: READHOWYOUWANT.COM LTD
Pub. date: 18 August, 2011
Edition: [Large Print]
Pages: 320
Description: Cultivating and keeping customers long - term should be a primary goal of any company, but binding customers to a brand can be challenging at best. This is where "magnetic service" comes in. In this inspiring book, authors Chip and Bilijack Bell show how any business can create a cult - like following of customers who don't just forgive them w...
Synopsis: Cultivating and keeping customers long - term should be a primary goal of any company, but binding customers to a brand can be challenging at best. This is where "magnetic service" comes in. In this inspiring book, authors Chip and Bilijack Bell show how any business can create a cult - like following of customers who don't just forgive them when they err but actually help them correct the problem, who don't just recommend them but insist that their friends do business with them. Part 1 explains the seven magnetic service secrets - from "Make Trust a Verb" to "Empower Customers Through Comfort." Part 2 looks at the leadership side of this strategy, emphasizing such qualities as leading naturally, nurturing discovery, and having soul. Dozens of real - life examples illustrate the seven secrets of magnetic service in action and show precisely what leaders can do to create a culture of magnetic service in any organization.
Illustrations: black & white illustrations
Publication: Canada
Imprint: ReadHowYouWant.com Ltd
Returns: Non-returnable
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