FANTASY SPORTS AND THE CHANGING SPORTS MEDIA INDUSTRY by Nicholas David Bowman (Editor), John S. W. Spinda (Editor), Jimmy Sanderson (Editor) ( 9781498504904 )

Item Details

Title:

FANTASY SPORTS AND THE CHANGING SPORTS MEDIA INDUSTRY
MEDIA, PLAYERS, AND SOCIETY

By:

Nicholas David Bowman (Editor), John S. W. Spinda (Editor), Jimmy Sanderson (Editor)

Format:

Paperback

List price:

£47.00

Our price:

£42.30

Discount:

10% off

You save:

£4.70

ISBN 10:

1498504906

ISBN 13:

9781498504904

Availability:

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Stock:

Currently 0 available

Publisher:

LEXINGTON BOOKS

Pub. date:

15 September, 2017

Pages:

314

Description:

This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. The contributors include leading scholars and sports professionals who share historical and emerging perspectives on the importance of fantasy sports to larger issues of sport and society.

Synopsis:

This edited collection examines how fantasy sports play has established a prominent and promising foothold in the larger sports ecology. Often considered an isolated activity for the hardcore sports fan, fantasy sports play have since been incorporated into sports broadcasting and editorial coverage, sports marketing and promotions, and even into the very sports themselves with athletes and teams using the activities to draw fans further into the sports experience. This edited collection invites leading scholars and sports professionals from several different fields to share historical and emerging perspectives on the importance of fantasy sports as an artifact of theoretical and empirical importance to larger issues of sport and society. \

Publication:

Imprint:

Lexington Books

Returns:

Returnable

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