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Item Details
Title: EXTRAORDINARY GRAPHICS FOR UNUSUAL SURFACES
MAKING THE MOST OF HARD-TO-DESIGN SHAPES AND SURFACES
By: Poppy Evans
Format: Hardback

List price: £29.99


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ISBN 10: 156496860X
ISBN 13: 9781564968609
Publisher: ROCKPORT PUBLISHERS INC.
Pub. date: 2 March, 2002
Pages: 192
Description: This text provides innovative graphic design solutions for non-standard shapes. There are examples from sport, fashion, consumables and entertainment, along with details on how the designer came up with the idea, the challenges and the solutions.
Synopsis: Extraordinary Graphics for Unusual Surfaces will show the finest and most innovative graphic design solutions for non-standard shapes. Each project will provide insights from the designers illustrating the design process and special techniques and materials. Branding the tube of a bike tire, a logo for placement on a ski binding, or those annoying stickers that identify the different varieties of apples at the market are all examples of unusual surfaces featured. The opportunity to design for these difficult spaces is increasing. Shoppers are obsessed with branding. Every part of every object is graced with the identity of the company that made it, reinforcing the brand and rewarding the consumer.
Illustrations: 250 colour illustrations
Publication: US
Imprint: Rockport Publishers Inc.
Returns: Non-returnable
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