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Item Details
Title: VISUAL COMMUNICATION
PERCEPTION, RHETORIC, TECHNOLOGY
By: Diane S. Hope (Editor), Susan B. Barnes (Editor)
Format: Hardback

List price: £79.00
Our price: £71.10
Discount:
10% off
You save: £7.90
ISBN 10: 1572736682
ISBN 13: 9781572736689
Availability: Publisher out of stock. This item may be subject to delays or cancellation.
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Publisher: HAMPTON PRESS
Pub. date: 11 January, 2007
Series: Hampton Press Communication S.: Visual Communication
Pages: 288
Description: Presents published research on visual communication as a source of meaning, knowledge, and behavior in contemporary culture. This book reflects the increasing interest in visual communication from within and without the discipline. The major areas of research covered are visual perception, rhetoric, and the technologies of symbolic structures.
Synopsis: This volume adds to the extensive body of published research on visual communication as a source of meaning, knowledge, and behavior in contemporary culture. They reflect the increasing interest in visual communication from within and without the discipline. The major areas of research covered are visual perception, rhetoric, and the technologies of symbolic structures, and most of the chapters focus on the significance of identity as a key concept of visual communication research and as fundamental to understanding human communication. The chapters focus on visual intelligence, perception and memory, and cognition and provide a frame for understanding the connections among vision, meaning-making and development of self. Also considered are methods, practices, and theories of visual rhetoric.
Publication: US
Imprint: Hampton Press
Returns: Returnable
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