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Item Details
Title: THE SUCCESS CASE METHOD
FIND OUT QUICKLY WHAT'S WORKING AND WHAT'S NOT
By: Robert O. Brinkerhoff
Format: Paperback

List price: £22.99


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ISBN 10: 1576751856
ISBN 13: 9781576751855
Publisher: BERRETT-KOEHLER
Pub. date: 1 January, 2003
Series: UK Professional Business Management / Business
Pages: 192
Description: A guide to identifying organizational changes that should have a high probability of producing results. It presents a practical evaluation approach that can be used across all types of organizations, along with many examples and step-by-step directions on implementing the success case method.
Synopsis: The Success Case Method (SCM) offers a simple, carefully crafted way of determining how well a new organizational initiative is working. Already shown to be effective in dozens of organizations, SCM is based on five steps: focusing and planning the study; clearly defining what outcomes will be considered "success"; identifying success cases; conducting interviews to learn exactly how success was achieved; and communicating results throughout the organization.
Illustrations: Illustrations
Publication: US
Imprint: Berrett-Koehler
Returns: Returnable
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