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Item Details
Title: GLOBALIZING SPORT
HOW ORGANIZATIONS, CORPORATIONS, MEDIA, AND POLITICS ARE CHANGING SPORT
By: George H. Sage
Format: Hardback

List price: £175.00
Our price: £157.50
Discount:
10% off
You save: £17.50
ISBN 10: 1594517576
ISBN 13: 9781594517570
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: TAYLOR & FRANCIS LTD
Pub. date: 30 June, 2010
Pages: 272
Description: Explores the sociological, political and economic aspects of sport. Shows how commerce, media and politics have re-shaped the games we love.
Synopsis: Sport is enjoyed by millions of people across the world, and both watching and playing sport constitutes a major part of modern leisure time. But sport is also a huge worldwide industry.In Globalizing Sport, George Sage invites readers to explore a deeper understanding of the global dynamics of sport - not only competitions but of the big businesses of money, media coverage, athletic apparel and more. He shows how phenomena such as migration, labour, commerce and politics affect the athletes and the fans, continually reshaping the business and experience of sport.Globalizing Sport puts sport in its political, economic and social context, revealing its connections with businesses, countries, media outlets and education systems.
Publication: UK
Imprint: Paradigm
Returns: Returnable
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