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Item Details
Title: GUERRILLA MARKETING FOR NONPROFITS
250 TACTICS TO PROMOTE, MOTIVATE, AND RAISE MORE MONEY
By: Jay Levinson
Format: Paperback

List price: £14.99
Our price: £12.37
Discount:
17.5% off
You save: £2.62
ISBN 10: 1599183749
ISBN 13: 9781599183749
Availability: Reprinting. This item may be subject to delays or cancellation.
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Stock: Currently 0 available
Publisher: ENTREPRENEUR PRESS
Pub. date: 1 July, 2010
Series: Guerrilla Marketing
Pages: 336
Description: Think you don't have time, money, or skills for marketing? Think again. This title can thrill you with how easy it can be. It is jam-packed with concrete ways to effect great changes - even if you have tiny staffs and itty-bitty budgets. It is suitable for nonprofits and do-gooders everywhere.
Synopsis: The Father of Guerrilla Marketing, Jay Conrad Levinson delivers the first book to adapt the profit-producing principles of Guerrilla Marketing to the world of nonprofits. The nonprofit sector has increased by 65%--a flood of new organizations are vying for donations, competing for volunteers, and carving out their share of the marketplace. Joined by co-authors Frank Adkins and Chris Forbes, Levinson shows nonprofit marketers how to gain the competitive edge they need by replacing their lack of money with the power of time, energy, imagination, and information? allowing them to maximize their impact and raise more money! Armed with time-tested principles, 200 proven weapons of Guerrilla Marketing, and relevant tactics and tools, nonprofit marketers learn how to boost public awareness, increase effectiveness in recruiting volunteers, mobilize advocates, and raise more money? no matter the state of their finances. ? Introduces the ? seven golden rules" for fundraising success and recruiting volunteers ? 200 proven weapons of Guerrilla Marketing customized for nonprofits ? Covers publicity and social media tactics specific to the nonprofit community ? Concepts are illustrated through real-world examples and comparison tables
Publication: US
Imprint: Entrepreneur Press
Returns: Returnable
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CHRYSLER PERFORMANCE UPGRADES (PB)
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GUERRILLA MARKETING FIELD GUIDE (PB)
GUERRILLA MARKETING FOR NONPROFITS
GUERRILLA MARKETING IN 30 DAYS
GUERRILLA MARKETING IN 30 DAYS (PB)
GUERRILLA MARKETING IN 30 DAYS (PB)
GUERRILLA MARKETING IN 30 DAYS WORKBOOK
GUERRILLA MARKETING IN 30 DAYS WORKBOOK (PB)
GUERRILLA MARKETING ON THE INTERNET
GUERRILLA MARKETING ON THE INTERNET (PB)
GUERRILLA MARKETING TO HEAL THE WORLD
GUERRILLA SELLING (PB)
GUERRILLA SOCIAL MEDIA MARKETING
GUERRILLA SOCIAL MEDIA MARKETING (PB)
JACK KRAMER'S JOURNEY
JEWISH JOURNEYS IN JERUSALEM (PB)
JEWISH JOURNEYS NEAR JERUSALEM (PB)
MY NANNY TRACEY (PB)
PONDERING THE PANTRY
STARTUP GUIDE TO GUERRILLA MARKETING
STARTUP GUIDE TO GUERRILLA MARKETING (PB)
TERROR BOMBING (PB)
TERROR BOMBING - THE NEW URBAN THREAT (PB)
THE BEST OF GUERRILLA MARKETING
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