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Item Details
| Title:
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WHY HEALTHCARE MATTERS
HOW BUSINESS LEADERS CAN DRIVE TRANSFORMATIONAL CHANGE |
| By: |
Frank Hone |
| Format: |
Paperback |
| List price:
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£29.95 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1599961539 |
| ISBN 13: |
9781599961538 |
| Publisher: |
HRD PRESS INC.,U.S. |
| Pub. date: |
1 September, 2008 |
| Pages: |
226 |
| Description: |
Takes a big picture look at what's wrong with health care in the US and offers a set of practical, market-based strategies and solutions. This book presents a seven-step plan of action to drive substantial change in health care in your company. |
| Synopsis: |
"Why Healthcare Matters" is a practical guide to help influential business executives and leaders address a major crisis of our time - health care. Frank Hone, a health care consumerism advocate and practitioner, takes a big picture look at what's wrong with health care in the U.S. and provides a set of practical, market-based strategies and solutions. The core idea of "Why Healthcare Matters" is that the solution lies in personal responsibility and employer engagement. And the heart of this book is a seven-step plan of action to drive substantial change in health care in your company. You'll get a clear picture of: the U.S. health care system and the important role employers play in its future; key factors in the U.S. health care system including medical advancements, chronic disease, life expectancy and national economic factors; how health care professionals, pharmaceutical manufacturers, insurance companies and the FDA influence health care; the rise of health care consumerism and key elements in the market transformation; the role of business and the media in changing health care; eleven organizations that have brought key stakeholders together to address important national issues related to improving health care; fourteen corporations at the leading edge of health care consumerism; a 10-step plan for a communications program; and, roles and opportunities for business, markets and consumers in improving the nation's health care. |
| Publication: |
US |
| Imprint: |
HRD Press Inc.,U.S. |
| Returns: |
Returnable |
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