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Item Details
| Title:
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A LOGO FOR LONDON
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| By: |
David Lawrence |
| Format: |
Hardback |
| List price:
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£19.95 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1780672969 |
| ISBN 13: |
9781780672960 |
| Publisher: |
LAURENCE KING PUBLISHING |
| Pub. date: |
23 September, 2013 |
| Pages: |
176 |
| Description: |
The London Transport bar and circle also known as the bulls-eye or roundel is an icon of commercial design. This book charts the history and development of the symbol from the early 20th century to the present day, and explores its use across the company's many activities, as well as its cultural influence. |
| Synopsis: |
The London Transport bar and circle - also known as the bulls-eye or roundel - is an icon of commercial design. Over the last century it has come to represent not only London's transport network but also the city itself. Rare for the logo of a large organization, the symbol is often perceived as being 'cool', and its influence has extended into many other fields, including fashion, pop music and counter-culture. This fascinating book charts the history and development of the symbol from the early 20th century to the present day, and explores its use across the company's many activities, as well as its wide-ranging cultural influence. Richly illustrated with poster artworks, photographs and other graphic material from the London Transport Museum archives, the book features numerous inventive uses of the bar and circle, many of them previously unpublished. |
| Illustrations: |
250 colour illustrations |
| Publication: |
UK |
| Imprint: |
Laurence King Publishing |
| Returns: |
Returnable |
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