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Item Details
| Title:
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CHUTZPAH & CHUTZPAH
SAATCHI & SAATCHI: THE INSIDERS' STORIES |
| By: |
Richard Myers, Nick Darke, Simon Goode |
| Format: |
Hardback |
| List price:
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£20.00 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
1782436588 |
| ISBN 13: |
9781782436584 |
| Publisher: |
MICHAEL O'MARA BOOKS LTD |
| Pub. date: |
2 February, 2017 |
| Pages: |
208 |
| Description: |
The story of Saatchi & Saatchi as it has never been told before: as a multiple eyewitness account - by the people who were really there. |
| Synopsis: |
This is the story of the rise and rise of advertising giant Saatchi & Saatchi as it has never been told before. With over 200 astonishing first-hand accounts from the people who were really there, this is a fascinating insight into a remarkable success story and an unorthodox business.Responsible for generating some of the most memorable and groundbreaking advertising of the last fifty years, Saatchi & Saatchi became infamous in their own right. Made up of maverick thinkers and ingenious talent, they broke rules and won big pitches, attracting the business of some of the world's most successful companies.For the first time, the extraordinary story of Saatchi & Saatchi's meteoric rise is told by those instrumental in its success - creatives, account handlers, PAs and directors - each with their own fascinating stories to tell. |
| Illustrations: |
Colour photographs, illustrations and advertisements |
| Publication: |
UK |
| Imprint: |
Michael O'Mara Books Ltd |
| Returns: |
Returnable |
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