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Item Details
Title: THE IDIOT BRAIN
A NEUROSCIENTIST EXPLAINS WHAT YOUR HEAD IS REALLY UP TO
By: Dean Burnett
Format: Paperback

List price: £12.99


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ISBN 10: 1783350814
ISBN 13: 9781783350810
Publisher: GUARDIAN FABER PUBLISHING
Pub. date: 18 February, 2016
Edition: Main
Pages: 336
Description: Why do you lose arguments with people who know much less than you? Why can you recognise that woman, from that thing, but can't remember her name? And why, after your last break-up, did you find yourself in the foetal position on the sofa for days, moving only to wipe the snot and tears haphazardly from your face? This title answers these queries.
Synopsis: Why do you lose arguments with people who know much less than you? Why can you recognise that woman, from that thing...but can't remember her name? And why, after your last break-up, did you find yourself in the foetal position on the sofa for days, moving only to wipe the snot and tears haphazardly from your face? Here's why: the idiot brain. For something supposedly so brilliant and evolutionarily advanced, the human brain is pretty messy, fallible and disorganised. For example, your memory is egotistical. No, really. Conspiracy theories and superstitions are the inevitable effects of a healthy brain. And alcohol can actually improve your memory. In The Idiot Brain, neuroscientist Dean Burnett tours our mysterious and mischievous grey (and white) matter. Along the way he explains the human brain's imperfections in all their glory and how these influence everything we say, do and experience. Expertly researched and entertainingly written, this book is for anyone who has wondered why their brain appears to be sabotaging their life, and what on earth it is really up to. Editor's note: please read the book before testing this conclusion.
Publication: UK
Imprint: Guardian Faber Publishing
Returns: Returnable
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