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Title: STORYTELLING: BEYOND THE ACADEMIC ARTICLE - USING FICTION, ART AND LITERARY TECHNIQUES TO COMMUNICATE
A SPECIAL THEME ISSUE OF THE JOURNAL OF CORPORATE CITIZENSHIP (ISSUE 54)
By: Malcolm McIntosh (Editor), Nick Barter (Editor), Helen Tregidga (Editor)
Format: Paperback

List price: £42.99
Our price: £38.69
Discount:
10% off
You save: £4.30
ISBN 10: 1783532173
ISBN 13: 9781783532179
Availability: Usually dispatched within 1-3 weeks.
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Publisher: TAYLOR & FRANCIS LTD
Pub. date: 24 June, 2014
Pages: 125
Description: Through use of fiction, art and poetry this Special Issue of The Journal of Corporate Citizenship challenges the typical form of the academic article, contributing to the ability of the papers to advance understanding, and reinforcing how an innovative approach to conveying the message can advance debate.
Synopsis: How can we tell our stories differently? How can we go beyond the academic article or sustainability report? All reports and all scholarly pieces are narratives of a sort, each choosing which evidence suits and each having some sense of beginning, middle and end.Through their use of fiction, art and poetry the seven papers in this Special Issue of The Journal of Corporate Citizenship are challenging what might typically be expected as the form of an academic article. These challenges include identifying silent voices, linking of our hands, hearts and heads via art, a poem, a napkin to communicate, the life of an average academic, stories of gladiatorial combat for promotion, and a man's day in a non-specific future. This mix of challenge in both form and message contributes to the ability of the papers to advance understanding, and reinforces how an innovative approach to conveying the message can advance debate.
Publication: UK
Imprint: Greenleaf Publishing
Returns: Returnable
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