| Title:
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NO BUSINESS IS AN ISLAND
MAKING SENSE OF THE INTERACTIVE BUSINESS WORLD |
| By: |
Ivan Snehota (Editor), Hakan Hakansson (Editor) |
| Format: |
Electronic book text |
| List price:
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£65.00 |
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| ISBN 10: |
1787145492 |
| ISBN 13: |
9781787145498 |
| Publisher: |
EMERALD PUBLISHING LIMITED |
| Pub. date: |
24 August, 2017 |
| Pages: |
250 |
| Description: |
The base for this book is 40 years of research on business relationships between companies evidencing the interactive features of the contemporary business world that have important consequences for management, policy and research. |
| Synopsis: |
The interactive dimension is crucial for the development and growth companies and of the economy. In management, creating and appropriating value depends on relating your business to other businesses. When developing strategy, innovating, marketing, purchasing or accounting there is the need to handle the local specific interdependencies in business relationships that characterize the interactive world. That implies a conception of the task and priorities of management and the critical managerial skills that is only partly acknowledged in the contemporary management theory. This book provides empirical insights into the oftenhidden interactive aspects of the contemporary business world. It offers anovel perspective and theoretical and methodological tools for analysis of interactiveaspects related to topics such as management, strategy, purchasing, marketingand accounting as well as issues related to economic and regional policiesincluding public purchasing and the role of ownership. |
| Publication: |
UK |
| Imprint: |
Emerald Publishing Limited |
| Returns: |
Non-returnable |