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Item Details
Title: MULTINATIONAL COMPANIES IN CHINA
NAVIGATING THE EIGHT COMMON MANAGEMENT PITFALLS
By: Xin Guo, Frank T. Gallo
Format: Electronic book text

List price: £24.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1787149706
ISBN 13: 9781787149700
Publisher: EMERALD PUBLISHING LIMITED
Pub. date: 7 June, 2017
Pages: 216
Description: Multinational companies have been doing business in China for over 25 years, with their presence and manning of their operations varying over time. Some mistakes of managing businesses are strikingly common and detrimental. This book explores those mistakes providing guidance that will help readers become more conscious and avoid repeating them.
Synopsis: This book explores some of the most common mistakes made by multinational companies doing business in China, in both cultural and managerial contexts. These shared mistakes could be as far-reaching as managing talent, local vs. global decision making, or could be as mundane as managing title, pay and performance. Many mistakes are rooted in a lack of understanding of the Chinese market in two areas: the unique talent and culture environment, and the immense opportunity potential. Very often, MNCs' global or local leaders lack the ability to make discretional decisions with one-size-fits-all approaches under the cloak of global consistency, or treating a China operation as one-of-the outfits (and a small one in the world revenue pool), even though they understand the market potential in theory. MNCs have enjoyed great success in China while many others have yet to realize their opportunities. China business continues to grow, and opportunities continue to develop. This book will guide business leaders on how to avoid the most common management pitfalls in China business, and will help the capitalize on the huge opportunity that remains in this region.
Publication: UK
Imprint: Emerald Publishing Limited
Returns: Non-returnable
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