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Item Details
| Title:
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THE CHINESE CONSUMER MARKET
OPPORTUNITIES AND RISKS |
| By: |
Lei Tang (Editor) |
| Format: |
Hardback |
| List price:
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£93.50 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1843343320 |
| ISBN 13: |
9781843343325 |
| Publisher: |
WOODHEAD PUBLISHING LTD |
| Series: |
Chandos Asian Studies Series |
| Pages: |
250 |
| Description: |
The Chinese Consumer Market examines the changing consumer business environment in China and offers predictions about the evolution of the Chinese consumer market in the different sectors as well as the likely strategic implications for global consumer oriented companies. |
| Synopsis: |
The Chinese Consumer Market examines the changing consumer business environment in China and offers predictions about the evolution of the Chinese consumer market in the different sectors as well as the likely strategic implications for global consumer oriented companies. |
| Publication: |
UK |
| Imprint: |
Chandos Publishing (Oxford) Ltd |
| Returns: |
Non-returnable |
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