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Item Details
| Title:
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PERFECT E-COMMERCE
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| By: |
Steve Morris, Paul Dickinson |
| Format: |
Electronic book text |
| List price:
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£7.30 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1843451557 |
| ISBN 13: |
9781843451556 |
| Publisher: |
CORNERSTONE |
| Pub. date: |
4 October, 2001 |
| Description: |
A guide to the fast-growing sector of e-commerce which, for many people, is still a relatively unknown quantity. This book sets out to strip away speculation and focus on the true (and practical) business benefits. |
| Synopsis: |
For many people, e-commerce is still a relatively unknown quantity. It s potential remains untapped and even feared. Surprisingly, this is as true for many business-people as it is for consumers. Perfect E-Comme rce strips away the speculation and focuses on the true (and practical ) business benefits. Contents: --What the communications revolution means for business--What is a virtual organisation?--How does e-commerce change traditional markets?--Why and how can e-commerce make life easier?--Security: personal and payment data--Why launch a virtual site?--Successful fulfilment mechanisms on the web--The best way to move existing branding to the web |
| Publication: |
UK |
| Imprint: |
Random House ebooks |
| Returns: |
Non-returnable |
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