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Item Details
| Title:
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ALPHA DOGS
HOW POLITICAL SPIN BECAME A GLOBAL BUSINESS |
| By: |
James Harding |
| Format: |
Paperback |
| List price:
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£9.99 |
| Our price: |
£7.29 |
| Discount: |
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| You save:
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£2.70 |
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| ISBN 10: |
1843548682 |
| ISBN 13: |
9781843548683 |
| Availability: |
Publisher out of stock. This item may be subject to delays or cancellation.
 Delivery
rates
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| Stock: |
Currently 0 available |
| Publisher: |
ATLANTIC BOOKS |
| Pub. date: |
1 June, 2009 |
| Edition: |
Main |
| Pages: |
256 |
| Description: |
Full of fierce intrigue and disastrous miscalculations, Alpha Dogs introduces the small and extraordinary group of men who invented modern politics and made 'spin' global. |
| Synopsis: |
David Sawyer dreamed of a career as a film-maker; Scott Miller, the son of a shoe salesman, was a brilliant copywriter. Unlikely partners, together they became a political powerhouse. Directing democratic revolutions from the Philippines to Chile, steering a dozen presidents and prime ministers into office, and instilling the campaign ethic in corporate giants from Coca-Cola to Apple, the consultants of Sawyer-Miller were the Manhattan Project of spin politics.In this pulsating book, James Harding tells the story of a few men whose political savvy, entrepreneurial drive and sheer greed came to alter the landscape of global politics. Alpha Dogs charts the creation of a new style of political campaigning and its triumph across the world. |
| Publication: |
UK |
| Imprint: |
Atlantic Books |
| Returns: |
Returnable |
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