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Item Details
Title: TOURISM DEVELOPMENT HANDBOOK
A PRACTICAL APPROACH TO PLANNING AND MARKETING
By: Kerry Godfrey, Jackie Clarke
Format: Paperback

List price: £53.99
Our price: £51.29
Discount:
5% off
You save: £2.70
ISBN 10: 1844801160
ISBN 13: 9781844801169
Availability: Usually dispatched within 1-3 weeks.
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Stock: Currently 0 available
Publisher: CENGAGE LEARNING EMEA
Pub. date: 1 December, 2000
Pages: 240
Description: The Tourism Development Handbook describes steps and activities relevant to places either just beginning to develop tourism, or seeking to enhance their tourism product. It examines the changing nature of tourism and its impact, showing how planning and marketing can maximize revenue without destroying the destination.
Synopsis: The Tourism Development Handbook describes steps and activities relevant to places either just beginning to develop tourism, or seeking to enhance their tourism product. It examines the changing nature of tourism and its impact, showing how planning and marketing can maximize revenue without destroying the destination.
Publication: UK
Imprint: Cengage Learning EMEA
Returns: Returnable
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