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Item Details
Title: ORGANIZATIONAL ETHNOGRAPHY
By: Daniel Neyland
Format: Electronic book text

List price: £29.99


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ISBN 10: 1849202648
ISBN 13: 9781849202640
Publisher: SAGE PUBLICATIONS LTD (DIGITAL)
Pub. date: 19 November, 2007
Pages: 192
Description: Takes readers through the practical history of ethnography from its anthropological origins through to its use in a variety of organizational, academic, and business contexts. This book covers the whole research project process, starting with research design, and dealing with such practical issues as gaining access, and note-taking.
Synopsis: 'This is an excellent resource for those interested in studying organizations in both formal and informal contexts' - ChoiceTaking readers through the practical history of ethnography from its anthropological origins through to its use in a ever-widening variety of organizational, academic and business contexts, this book covers the whole research project process, starting with research design, and dealing with such practical issues as gaining access, note-taking, project management, analysing one's data and negotiating an exit strategy. It is highly practical and incorporates a range of case studies, illustrating organisational ethnography at work.This book is an invaluable resource for anyone wanting to plan and conduct their own ethnographic, observational or participant observational research in an organizational context, whatever their level of experience and regardless of whether they are studying a business organization or other types of organization such as schools and hospitals.
Publication: UK
Imprint: SAGE Publications Ltd
Returns: Non-returnable
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