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Item Details
| Title:
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HOW CREATIVITY IS CHANGING CHINA
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| By: |
Li Wuwei, Michael Keane |
| Format: |
Paperback |
| List price:
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£25.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1849666164 |
| ISBN 13: |
9781849666169 |
| Publisher: |
BLOOMSBURY PUBLISHING PLC |
| Pub. date: |
30 September, 2011 |
| Pages: |
160 |
| Description: |
This book considers the significance of creative industries on China's economy and society within the framework of international and domestic challenges facing China. Moving from 'Made in China to 'Created in China' will have a profound impact on the whole world. |
| Synopsis: |
The question Professor Li Wuwei investigates is not 'whether' creativity is changing China - but 'how' creativity is changing China. The outcome will have a profound impact on how China develops and its economic role in the world. Creative industries maintain and protect historical and cultural heritage, improve cultural capital, and foster communities as well as individual creativity. This leads to the improvement of cultural assets of cities, the establishment of city brands and identity, the promotion of the creative economy, and overall economic and social development. In this context, creativity is changing China forever. |
| Publication: |
UK |
| Imprint: |
Bloomsbury Academic |
| Returns: |
Returnable |
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