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Item Details
Title: CORPORATE ENTERTAINING AS A MARKETING TOOL
By: Andrew Crofts
Format: Paperback

List price: £12.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 185252362X
ISBN 13: 9781852523626
Publisher: MANAGEMENT BOOKS 2000 LTD
Pub. date: 26 February, 2001
Edition: Revised edition
Pages: 165
Description: This guide to corporate entertainment includes chapters covering: the reasons for using corporate entertainment; different types of event; how to target guests accurately; how to make sure guests attend; and how to measure the results of events.
Publication: UK
Imprint: Management Books 2000 Ltd
Returns: Non-returnable
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