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Item Details
| Title:
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SALES & SERVICE EXCELLENCE
HOW TO STAND OUT FROM THE CROWD |
| By: |
Jane Leadbetter |
| Format: |
Paperback |
| List price:
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£14.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
1852526718 |
| ISBN 13: |
9781852526719 |
| Publisher: |
MANAGEMENT BOOKS 2000 LTD |
| Pub. date: |
31 January, 2011 |
| Pages: |
200 |
| Description: |
As retailers struggle in the double-dip recession, this practical guide provides a lifeline, a route to survival and prosperity through improved sales and customer service. A new addition to MB2000's growing list of outstanding retail guides. |
| Synopsis: |
Every retailer knows that the key to their success is excellent customer service, but given the transient nature of sales staff this is sometimes hard to achieve. The book is divided into four sections: 1) The business: how to secure the belief and buy-in of the senior team/owner to commit to a sales and service culture. 2) The people: how to recruit, develop and reward frontline salespeople. 3) The environment: delivering the back-up required from those working behind the scenes. 4) The sale: how to make the most of every sales and service opportunity. This book shows readers how to embed a service culture that will make the most of every customer interaction to promote long-term business success. |
| Publication: |
UK |
| Imprint: |
Management Books 2000 Ltd |
| Returns: |
Returnable |
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