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Item Details
Title: GURUS ON MARKETING
By: Sultan Kermally
Format: Hardback

List price: £24.99


We currently do not stock this item, please contact the publisher directly for further information.

ISBN 10: 1854182382
ISBN 13: 9781854182388
Publisher: THOROGOOD
Pub. date: 1 November, 2003
Description: This is a one-stop guide to the world's most influential writers on marketing. It summarises all the key concepts, theories and frameworks as well as the contribution of most of the world's leading experts.
Publication: UK
Imprint: Thorogood
Returns: Non-returnable
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