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Item Details
Title: BUSINESS ECONOMICS
CONCEPTS AND CASES
By: M.S. Greenwood, M. J. Carter
Format: Paperback

List price: £32.99


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ISBN 10: 1861520484
ISBN 13: 9781861520487
Publisher: CENGAGE LEARNING EMEA
Pub. date: 25 September, 1997
Series: Elements of Business Series
Pages: 370
Description: Examining the role of economics in business decision-making, this text is aimed at first year business undergraduate and MBA courses. It covers the concepts and uses a case study approach to illustrate their relevance to the business environment.
Synopsis: Examining the role of economics in business decision-making, this text is aimed at first year business undergraduate and MBA courses. It covers the concepts and uses a case study approach to illustrate their relevance to the business environment. Important Japanization developments in industrial economics, such as Game Theory and the economics of TQM, are included.
Illustrations: illustrations
Publication: UK
Imprint: Cengage Learning EMEA
Returns: Non-returnable
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