RESEARCHING TOURISM, LEISURE AND HOSPITALITY FOR YOUR DISSERTATION by Peter Mason ( 9781908999900 )

Item Details

Title:

RESEARCHING TOURISM, LEISURE AND HOSPITALITY FOR YOUR DISSERTATION

By:

Format:

Hardback

List price:	£85.00
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ISBN 10:

190899990X

ISBN 13:

9781908999900

Publisher:

GOODFELLOW PUBLISHERS LIMITED

Pub. date:

31 August, 2011

Pages:

256

Description:

It provides a discussion of quantitative, qualitative and mixed methods approaches, looking at key differences and similarities. A must-have text for all students on how best to conduct research, compile your findings and to present them in the resulting dissertation.

Synopsis:

Research methods can be a daunting topic - Researching Tourism, Leisure and Hospitality for your Dissertation is a unique text that takes away the stress, worry and confusion by providing a step-by-step, user friendly guide to all you need to know to successfully research and compile your dissertation.Researching Tourism, Leisure and Hospitality for your Dissertation provides a discussion of quantitative, qualitative and mixed methods approaches, looking at key differences and similarities. A critical evaluation of these different research approaches is provided and, importantly, a discussion on selecting the appropriate approach(es) for your dissertation, including a discussion and evaluation of mixed methods research. It takes the reader from the initial idea and topics, through to lit reviews, methodology, presenting and analysing results and successfully making conclusions. Unlike other texts available, the text includes case studies based on the author's own research to demonstrate different research approaches and techniques, providing an opportunity for criticism and a discussion on `learning from mistakes.'Divided into 7 chapters Researching Tourism, Leisure and Hospitality for your Dissertation discusses:* Developing your research topic - including the ethics statement;* Literature review - how to do it and how to get the most from it;* Methodology - which approach (es) are most suitable, with clear links between ontology, epistemology and methodology and how these concepts relate to the actual dissertation;* Presenting Results - how this can be done clearly and coherently* Analysing and Discussing Results - whether they are qualitative, quantitative or mixed methods;* Conclusions: your findings, your limitations and your recommendations.A must-have text for all students on how best to conduct research, compile your findings and to present them in the resulting dissertation. Peter Mason is Professor of Tourism Management, Bedfordshire University, Visiting Professor of Tourism, London South Bank University and has a fractional position as Lecturer, London Metropolitan University.

Illustrations:

40 Figures

Publication:

Imprint:

Goodfellow Publishers Limited

Returns:

Returnable

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