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Item Details
| Title:
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LEADING PHARMACEUTICAL INNOVATION
HOW TO WIN THE LIFE SCIENCE RACE |
| By: |
Oliver Gassmann, Alexander Schuhmacher, Max von Zedtwitz |
| Format: |
Hardback |
| List price:
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£69.99 |
| Our price: |
£48.99 |
| Discount: |
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| You save:
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£21.00 |
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| ISBN 10: |
3319668323 |
| ISBN 13: |
9783319668321 |
| Availability: |
Usually dispatched within 1-2 days.
 Delivery
rates
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| Stock: |
Currently 2 available |
| Publisher: |
SPRINGER INTERNATIONAL PUBLISHING AG |
| Pub. date: |
5 November, 2017 |
| Edition: |
3rd ed. 2018 |
| Description: |
This book focuses on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of internationalisation, such as outside-in innovation in the early phases of R&D. |
| Synopsis: |
Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade. This book investigates and highlights a set of proactive strategies, aimed at generating sustainable competitive advantage for its protagonists based on value-generating business practices. We focus on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of internationalisation, such as outside-in innovation in the early phases of R&D. |
| Illustrations: |
Approx. 200 p. |
| Publication: |
Switzerland |
| Imprint: |
Springer International Publishing AG |
| Returns: |
Non-returnable |
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A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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