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Item Details
| Title:
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HANDBOOK OF STRATEGIC E-BUSINESS MANAGEMENT
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| By: |
Francisco J. Martinez-Lopez (Editor) |
| Format: |
Hardback |
| List price:
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£219.99 |
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We currently do not stock this item, please contact the publisher directly for
further information.
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| ISBN 10: |
3642397468 |
| ISBN 13: |
9783642397462 |
| Publisher: |
SPRINGER-VERLAG BERLIN AND HEIDELBERG GMBH & CO. KG |
| Pub. date: |
19 November, 2013 |
| Edition: |
2014 ed. |
| Series: |
Progress in IS |
| Pages: |
1011 |
| Description: |
Addressing strategic, operational and cutting-edge topics, this book offers a comprehensive and authoritative resource on the main e-business-related strategic management issues for companies. It also explores emerging issues, trends and opportunities. |
| Synopsis: |
This research handbook provides a comprehensive, integrative, and authoritative resource on the main strategic management issues for companies within the e-business context. It covers an extensive set of topics, dealing with the major issues which articulate the e-business framework from a business perspective. The handbook is divided into the following e-business related parts: background; evolved strategic framework for the management of companies; key business processes, areas and activities; and, finally, emerging issues, trends and opportunities, with special attention to diverse Social Web-related implications. The articles are varied, timely and present high-quality research; many of these unique contributions will be especially valued and influential for business scholars and professionals interested in e-business. Many of the contributors are outstanding business scholars who are or have been editors-in-chief of top-ranked management and business journals or have made significant contributions to the development of their respective fields. |
| Illustrations: |
53 Illustrations, black and white; XXI, 1011 p. 53 illus. |
| Publication: |
Germany |
| Imprint: |
Springer-Verlag Berlin and Heidelberg GmbH & Co. K |
| Returns: |
Non-returnable |
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