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Item Details
| Title:
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NACHHALTIGKEIT IN DER UNTERNEHMENSKOMMUNIKATION
BEDEUTUNG, CHARAKTERISTIKA UND HERAUSFORDERUNGEN |
| By: |
Florian Brugger |
| Format: |
Paperback |
| List price:
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£49.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
3834924377 |
| ISBN 13: |
9783834924377 |
| Publisher: |
SPRINGER FACHMEDIEN WIESBADEN |
| Pub. date: |
15 July, 2010 |
| Edition: |
2010 ed. |
| Translated from: |
German |
| Description: |
Mit einem Geleitwort von Prof. Dr. Stefan Schaltegger |
| Synopsis: |
Florian Brugger untersucht, wie Unternehmen ihr Nachhaltigkeitsengagement kommunizieren konnen, um den Unternehmenserfolg zu steigern. Dafur betrachtet er die unternehmerische Kommunikation aus der Perspektive der Nachhaltigkeit, aus der Unternehmensperspektive sowie aus kommunikationswissenschaftlicher Perspektive. |
| Illustrations: |
Bibliography; Illustrations, black and white; 8 Tables, black and white |
| Publication: |
Germany |
| Imprint: |
GWV Fachverlage GmbH |
| Returns: |
Non-returnable |
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