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Item Details
| Title:
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THE INTERNET CASE STUDY BOOK
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| By: |
Julius Wiedermann (Editor), Rob Ford (Editor) |
| Format: |
Hardback |
| List price:
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£24.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
3836518953 |
| ISBN 13: |
9783836518956 |
| Publisher: |
TASCHEN GMBH |
| Pub. date: |
16 April, 2010 |
| Pages: |
384 |
| Description: |
Featuring 60 success stories, from clients' briefings to final projects, this book provides studies divided into five chapters: e-Commerce, Corporate Sites, Campaigns, Social Media, and Promotional Sites. It examines strategies ranging from those of giant corporations to small businesses. |
| Synopsis: |
This title offers strategies for success. It discusses how to make your business work online. Featuring 60 success stories, from clients' briefings to final projects, this book provides detailed studies divided into five chapters: e-Commerce, Corporate Sites, Campaigns, Social Media, and Promotional Sites. These subjects form the core of what the web can offer to every person or institution, and knowing how these projects were developed can help differentiate your business or online presence from that of your competitors. Strategies examined range from those of giant corporations to small businesses, but all have a common goal: a successful, efficient and cost-effective investment on the web. Each project is laid out in terms of Brief, Challenge, Strategy and Results. From Coca-Cola to Prine of Persia, from Diesel to Domino's Pizza, this book shows how successful businesses of any size can devise an effective online presence, and features the work of strategic innovators such as Ajaz Ahmed, Alex Bogusky, and Jeff Goodby. |
| Publication: |
Germany |
| Imprint: |
Taschen GmbH |
| Returns: |
Returnable |
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A celebratory, inclusive and educational exploration of Ramadan and Eid al-Fitr for both children that celebrate and children who want to understand and appreciate their peers who do.
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