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Item Details
| Title:
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WE, ME, THEM AND IT
HOW TO WRITE POWERFULLY FOR BUSINESS |
| By: |
John Simmons |
| Format: |
Paperback |
| List price:
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£12.99 |
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We believe that this item is permanently unavailable, and so we cannot source
it.
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| ISBN 10: |
9812618414 |
| ISBN 13: |
9789812618412 |
| Publisher: |
MARSHALL CAVENDISH INTERNATIONAL (ASIA) PTE LTD |
| Pub. date: |
1 January, 2006 |
| Synopsis: |
It's no good having a great idea if you cannot communicate it to someone else. John Simmons, in this stimulating and readable book, demonstrates how we can write and use words more creatively and persuasively in business today. From differentiating your company from another, to injecting life and vibrancy into your products and services, to writing everyday emails - this cult business book by the modern-day guru of business writing (first published in 2000 and now fully updated and revised) shows ways in which we can use words to gain competitive advantage in business life. Simmons argues that effective business writing is about learning to love writing and words, and bringing more of our real selves to working life. |
| Illustrations: |
Illustrations |
| Publication: |
Singapore |
| Imprint: |
Marshall Cavendish International (Asia) Pte Ltd |
| Returns: |
Returnable |
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