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Absolute Essentials of Digital Marketing(Paperback / softback)
Published:
31/05/2023
This shortform textbook provides readers with a comprehensive yet concise overview of the fundamentals of Digital Marketing, including SEO, metrics and analytics, web development, e-commerce, social...
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1
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£21.99 |
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£19.79
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Absolute Essentials of Environmental Economics(Paperback / softback)
Published:
08/10/2024
This shortform textbook provides a concise overview of the fundamentals of environmental economics. It focuses on how economic forces affect the natural environment and how economic policies and beh...
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1
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£21.99 |
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£19.79
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Absolute Essentials of Ethereum(Hardback)
Published:
18/01/2024
Absolute Essentials of Ethereum is a concise textbook which guides the reader through the fascinating world of the emerging Ethereum ecosystem, from the basics of how its blockchain works, to cuttin...
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£54.99 |
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£49.49
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Absolute Essentials of International Economics(Hardback)
Published:
18/01/2024
This shortform textbook provides a comprehensive overview of international economics and coverage of recent trends in the global economy to supplement students’ knowledge of this fast-moving subje...
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£54.99 |
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£49.49
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Absolute Essentials of Marketing Research(Paperback / softback)
Published:
07/10/2024
This short textbook provides students with a concise yet comprehensive overview of the fundamentals of Marketing Research. It takes the student through the full process, from developing the hypothes...
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£19.99 |
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£17.99
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Absolute Essentials of Advertising(Paperback / softback)
Published:
08/10/2024
This concise textbook provides a comprehensive and clear overview of Advertising theory and practice.Written by a well-renowned textbook author, this short form textbook is suitable for students at ...
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£19.99 |
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£17.99
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Absolute Essentials of Business Ethics(Paperback / softback)
Published:
30/05/2022
This shortform textbook explores practical applications of how business ethics impacts working lives, allowing readers to reflect on their own moral compass through the use of ethical dilemmas. Valu...
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£29.99 |
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£26.99
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Absolute Essentials of Creative Thinking and Problem Solving(Paperback / softback)
Published:
07/10/2024
This concise textbook provides an overview of the theory and practice of creative problem solving from a management perspective. The book considers ways of thinking, defining problems and structurin...
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£19.99 |
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