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HOW TO PLAN DIRECT MAIL(paperback)
Published:
24/10/2001
One of a series which provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, run...
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How to Plan Press Advertising(Paperback)
Cengage Learning EMEA
Published:
05/12/1996
This series provides an introduction to advertising in four key media. Written for managers using these media for the first time, each book is a practical guide to planning, preparing, running and e...
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