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Marketing Planning(Paperback)
2008/09
Butterworth-Heinemann Ltd
Published:
25/07/2008
Helps students understand the complexities of marketing. Reviewed and approved by The Chartered Institute of Marketing (CIM), this book contains a range of learning objectives, cases, questions, act...
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£34.99 |
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£24.49
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Delivering Customer Value Through Marketing(Paperback)
Elsevier Science Ltd
Published:
16/06/2009
Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you ...
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£37.99 |
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£34.19
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Managing Marketing(Paperback)
Butterworth-Heinemann Ltd
Published:
16/06/2009
Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you ...
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£37.99 |
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£34.19
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Project Management in Marketing(Paperback)
Butterworth-Heinemann Ltd
Published:
11/07/2009
Offers a companion to the CIM professional marketing qualifications. This title includes chapters that contain case studies, study tips and activities to test your learning and understanding as you ...
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£37.99 |
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Introductory Certificate in Marketing(Paperback)
2008/09
Butterworth-Heinemann Ltd
Published:
24/07/2008
Suitable for the Marketing Planning module, this work contains past examination papers and examiners' reports to help you to practise what has been learned and help prepare for the exam.
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£29.99 |
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CIM Revision Cards: Marketing Management in Practice 05/06(Hardback)
2005/06
Butterworth-Heinemann Ltd
Published:
28/09/2005
Intended to provide fundamental information to assist students in passing the CIM exams. This work accompanies the "CIM Coursebook" and MarketingOnline website to provide a suite of products to supp...
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£13.99 |
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CIM Coursebook Marketing Fundamentals 07/08(Paperback)
2007/2008
Butterworth-Heinemann Ltd
Published:
26/06/2007
BH CIM Coursebooks are crammed with a range of learning objective questions, activities, definitions and summaries to support and test your understanding of the theory. This book is written for the ...
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£31.99 |
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CIM Revision Cards Strategic Marketing Decisions(Hardback)
Butterworth-Heinemann Ltd
Published:
28/02/2008
Providing information to assist students in passing the CIM exams, these cards are suitable revision purposes. They feature diagrams and bulleted lists to display key points..
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£13.99 |
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